I was driving along I-96 outside of Detroit and happened to see an interesting bumper sticker on the car in front of me. It said “Will the last one out of Michigan please turn off the lights?” As I was reading the bumper sticker, I drove by an empty lot that used to be home to one of Detroit’s biggest auto plants. These two events made me realize just how bad the state of the economy is right now. Sad as it may be, we need to be able to continue on with our lives and look to the future.
At the core of the troubles is the crisis involving home loans and that means that thousands of mortgage loan officers and real estate agents, who are in business for themselves, are essentially out of work. Let’s look at what we can do to fix the problem!
What we must do to move forward is to be creative and find new ways to innovate. Where can we use our sales and marketing skills whilst being be of service to others in building their wealth? One place is the financial education industry, but not much is available to “the average Joe/Jill” that helps him or her begin building wealth by first helping them manage their debt.
To come up with a money-making enterprise using this opportunity, one has to be able to invent a method of generating hot leads. If promotion is not done properly, our fiscal entities will never recuperate, let alone prosper again. A good rule to live by is that only half of what’s necessary lies in repairing the damage. The other half consists of getting it across effectively. It there isn’t the right sort of promotional activity and communications activity, the average man and woman can’t really learn what the problem has been and what was involved in both causing and curing it.
On top of this, we need to lay down better network marketing leads, without which our housing industry shall remain in the doldrums. Resolving the problem is only half the issue; the other half is how to communicate it. Without adequate marketing and communication, the public will not be aware of the issue, much less be able to comprehend what it involves.
What is the best way for businesses to deal with the “home loans emergency?” Some cures can be located in wiser styles of lending, but that is not a magical cure for the industry. The best plan is to educate lenders, and assist consumers. Enough of these individuals will succeed to bring the market back to solvency.
Henri Schauffler, the CEO Coach, has been helping independent CEOs, executives and small business owners learn how to grow their businesses for over 20 years. To get his free report, "How To Cheat The 10,000 Hour Rule" click here: www.NewCashFlowModel.com
Article Source: EzineArticles.com/expert/Henri_Schauffler/174181
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